Saturday, April 28, 2012

Headhunting and the Body in Iron Age Europe

Headhunting and the Body in Iron Age Europe Review



Across Iron Age Europe the human head carried symbolic associations with power, fertility status, gender, and more. Evidence for the removal, curation, and display of heads ranges from classical literary references to iconography and skeletal remains. Traditionally, this material has been associated with a Europe-wide "head-cult," and used to support the idea of a unified Celtic culture in prehistory. This book demonstrates instead how headhunting and head-veneration were practised across a range of diverse and fragmented Iron Age societies. Using case studies from France, Britain, and elsewhere, it explores the complex and subtle relationships between power, religion, warfare, and violence in Iron Age Europe.


Friday, April 27, 2012

Five Conversations You Must Have with Your Daughter

Five Conversations You Must Have with Your Daughter Review



From the cradle to college, tell your daughters the truth about life before they believe the culture’s lies.

For mothers with girls newborn to eighteen, Five Conversations You Must Have with Your Daughter is simply a must-have book. Youth culture commentator Vicki Courtney helps moms pinpoint and prepare the discussions that should be ongoing in their daughters' formative years.

To fully address the dynamic social and spiritual issues and influencers at hand, several chapters are written for each of the conversations, which are:

1. You are more than the sum of your parts

2. Don’t be in such a hurry to grow up

3. Sex is great and worth the wait

4. It’s OK to dream about marriage and motherhood

5. Girls gone wild are a dime a dozen—dare to be virtuous

The book is linked to online bonus features offering invaluable tips on having these conversations across the various stages of development: five and under, six to eleven, twelve and up.


Wednesday, April 25, 2012

A History of Japan: From Stone Age to Superpower

A History of Japan: From Stone Age to Superpower Review



Covering the full sweep of Japanese history, from ancient to contemporary, Henshall explores Japan's enormous impact on the modern world, and how vital it is to examine the past and culture of the country in order to full understand its achievements and responses. Now in its third edition, this book is usefully updated and revised.


Tuesday, April 24, 2012

Spending Advertising Money in the Digital Age: How to Navigate the Media Flow

Spending Advertising Money in the Digital Age: How to Navigate the Media Flow Review




Seismic changes are occurring in the world of advertising due to the inexorable rise of new technologies and the way consumers are using new media. Spending Advertising Money in the Digital Age describes how to select the right media channel to promote a brand from the many that are now available, and if employing a range of media, which to concentrate on and how to allocate the budget between them. It also reveals how to determine if the media spend behind a brand has had an effect. 

Based on data from Institute of Practitioners in Advertising (IPA) Effectiveness Awards databank (in association with WARC), and research from Nielsen and Millward Brown, Spending Advertising Money in the Digital Age is full of examples of top campaigns and interviews with the key players who created the featured campaigns. 


From the Preface:
"A company's spend on media advertising and marketing communications is one of the largest investments it makes...this book's goal is to help ensure that that the spending of these huge sums is carried out using the most effective approach to media planning, and thus lead to more profitable brand-building."


Friday, April 20, 2012

Rosemary Gladstar's Herbal Recipes for Vibrant Health: 175 Teas, Tonics, Oils, Salves, Tinctures, and Other Natural Remedies for the Entire Family

Rosemary Gladstar's Herbal Recipes for Vibrant Health: 175 Teas, Tonics, Oils, Salves, Tinctures, and Other Natural Remedies for the Entire Family Review



Rosemary Gladstar is the mother of modern herbalism. Her wisdom and vision have inspired an entire generation of herbal healers, and her insights into the healing power of plants have helped people everywhere embrace more natural, healthy, and radiant lives.

Rosemary Gladstar's Herbal Recipes for Vibrant Health is the author's practical compendium of herbal know-how. Written with her signature warmth, this must-have reference will help readers of every life stage enjoy radiant well-being, every day. Limit stress and anxiety, get adequate rest, boost immunity, improve mental acuity, and embrace life balance — these are elements of Gladstar's prescription for wellness, longevity, and boundless energy. To help achieve these goals, she offers a number of general-wellness recipes, including 7-Herb Long-Life Soup, Long-Life Elixir, and energy-inspiring Zoom Balls.

The bulk of the book is dedicated to specific herbal remedies for everyone in the family — adults, babies, children, and elders. Good Vision No-Cook Herbal Jam, for example, will help keep aging eyes functional, while Rosemary's Itch Relief Remedy offers a soothing salve for poison ivy. Whether a reader wants to soothe baby's diaper rash, enjoy a better night's sleep, conquer headaches, cure a case of athlete's foot, or boost a sagging spirit, Gladstar's time-tested herbal remedies offer new options for natural healing.

These therapies are enhanced with an A–Z herbal apothecary featuring detailed information about more than 90 herbs, as well as tips for preparing herbal remedies from scratch.

The hardcover edition has become an everyday reference for tens of thousands of families. This paperback release brings Gladstar’s wisdom to even more people interested in embracing physical, emotional, and spiritual well-being.


Thursday, April 19, 2012

The New Broadcasting Realities: Real-Life Strategies, Insights, and Issues for Broadcast Journalists, Aspiring Journalists, Production Executives, and ... Age of Broadcasting, Cable, and the Internet

The New Broadcasting Realities: Real-Life Strategies, Insights, and Issues for Broadcast Journalists, Aspiring Journalists, Production Executives, and ... Age of Broadcasting, Cable, and the Internet Review



An insider's look at the world of Broadcasting from the master of Career Choreography™. Are news and programming values and strategies changing? You bet they are! In The New Broadcasting Realities, Ken Lindner offers solutions to the complex issues and problems broadcasting professionals face in today's media landscape. Whether you're a media professional or an aspiring broadcast journalist, Lindner, who has guided the careers of hundreds of the nation's leading television newscasters and program hosts including Matt Lauer, Lester Holt, Elizabeth Vargas, Dr. Sanjay Gupta, Mario Lopez, Robin Meade, Megyn Kelly, Nancy O'Dell, and Samantha Harris, provides insider tips on Choreographing the steps of your broadcasting career. With case studies and an experienced, critical perspective, Lindner offers detailed advice on making career-enhancing decisions, including how to: • Multi-platform your career to enhance your visibility, brand, and marketability, as well as exponentially increase your income; • Strategically Choreograph your broadcasting career so that you are able to achieve your most cherished goals and dreams; • Negotiate the clauses in your employment contract(s) so that you are able to achieve your short- and long-term goals; and • Create effective solutions for hot-button issues and challenges that broadcasting professionals will inevitably face in The New Age of Broadcasting. The worlds of news and hosting are ever-changing, but Lindner's highly insightful examination of the issues facing broadcast journalists and broadcasters today will help you rise above the pack and maximize your potential.


Tuesday, April 17, 2012

Yardsticks: Children in the Classroom Ages 4-14

Yardsticks: Children in the Classroom Ages 4-14 Review



Written with warmth and humor, Yardsticks offers clear descriptions of children's development. This comprehensive, user-friendly reference helps teachers and administrators use knowledge of child development to shape classrooms and schools where all children can succeed.

For each age, this book includes:

  • Narrative description of developmental traits
  • Charts summarizing physical, social, language, and cognitive growth patterns
  • Suggestions for curricular areas: reading, writing, mathematics, and thematic units
  • Favorite books for different ages.

What's new in the third edition:

  • A new, brief overview of issues in the development of bilingualism and biliteracy among Latino/Hispanic children
  • A new appendix on the "birthday cluster exercise" for applying the information in the book to working with a whole class of students
  • An updated list of recommended children's books
  • An updated list of recommended resources for teachers and parents.